The men’s shemagh scarf has moved far beyond being just a functional headcover. Today, it is a powerful symbol of identity, modesty, confidence, and refined taste. From Friday gatherings and family events to business meetings and travel, the right shemagh can instantly elevate your look and express your personality.

At ALFAJR KEFFIYEH CO., we design shemaghs, ghutras, and roomals that honour tradition while embracing the latest style trends from Saudi Arabia, the Gulf, and beyond. In this guide, we explore the latest trends in men’s shemagh scarves and show you how to refresh your wardrobe with pieces that feel premium, purposeful, and timeless.

1. From Classic Red & White to Bold Modern Colours

The classic red-and-white shemagh will always remain a favourite, especially for Jumu’ah, Eid, weddings, and formal occasions. However, recent trends show a growing demand for:

• Black & white shemaghs for a sharper, more contemporary aesthetic.
• Blue, green, and coloured pattern shemaghs that reflect a younger, fashion-forward generation.
• Kids’ and baby shemaghs in soft, playful colours for coordinated family looks.

If you love this new wave of colour, explore our Kids & Baby Shemagh Gift Set with Ring , designed as a complete gift box for the little ones, with traditional patterns and comfortable fabric.

2. The Rise of Minimalist Plain White Ghutras

One of the strongest trends in men’s headwear today is the move towards minimalist plain white ghutras. Clean, elegant, and highly versatile, a quality white ghutra looks equally at home in the masjid, the boardroom, and on international travel.

Our Plain White Ghutra by ALFAJR KEFFIYEH CO. is crafted for men who appreciate a crisp drape, soft touch, and refined finish. Pair it with a tailored thobe and classic black egal for a look that never goes out of style.

3. Textured Weaves & Premium Fabrics

Today’s discerning gentleman doesn’t only look at colour—he feels the texture and fabric quality. Modern shemagh trends focus on:

• Fine jacquard weaves that add depth and structure to the pattern.
• Soft-touch blends that are breathable yet durable for daily wear.
• Premium finishing around the edges so the shemagh sits neatly on the shoulders.

If you prefer a rich, royal feel, consider our ALFAJR Kashmiri Gold Shemagh – a signature piece inspired by traditional Kashmiri artistry and Gulf heritage.

4. New Styling Trends: How Men Are Wearing Their Shemagh

Beyond the fabric itself, the way you style your shemagh instantly changes your overall look. Some of the latest styling trends include:

• Relaxed drape for casual days – loosely wrapped with one side over the shoulder.
• Crisp folded edges for formal events – sharp lines, carefully ironed, and paired with an egal.
• Layered with outerwear – worn with bishts, overcoats, or abayas for winter evenings.
• Coordinated father–son looks – matching patterns with children using kids’ shemagh sets.

For men who prefer a slightly smaller and lighter option, our ALFAJR AlFarooq King Roomal Keffiyeh offers a refined, everyday alternative that still carries the same cultural depth.

5. Occasion-Based Shemagh Wardrobes

Another emerging trend is building a small shemagh wardrobe for different moments in life:

• Daily wear: Light, breathable shemaghs that are easy to wash and restyle.
• Business & meetings: Plain white ghutras or subtle patterns in premium fabric.
• Special events: Rich jacquard or Kashmiri-inspired designs with strong borders, like our Kashmiri Gold Shemagh .
• Travel & Umrah: Comfortable, easy-to-fold shemaghs that maintain their shape for long hours.

By mixing a few key pieces from our collections, you can create a versatile rotation that always feels fresh while remaining true to your heritage.

6. Why Men Around the World Are Choosing ALFAJR KEFFIYEH CO.

As demand for authentic yet modern shemaghs grows, customers from Saudi Arabia, UAE, Oman, Qatar, Pakistan, and beyond are choosing ALFAJR KEFFIYEH CO. for several reasons:

• Heritage-driven designs rooted in the traditional patterns of the Arabian Peninsula.
• Quality-first manufacturing with attention to weave clarity, fabric strength, and finishing.
• Wide range of sizes and colours for men, youth, and kids.
• Wholesale and custom orders for retailers, corporates, and gifting projects.

If you are a retailer, brand, or distributor looking to stock premium shemaghs, we also offer wholesale shemagh and ghutra supply. You can reach our team directly on WhatsApp for export and bulk enquiries.

7. How to Start Refreshing Your Shemagh Style Today

You don’t need to change everything overnight. Start with three essentials:

1. Add a premium plain white ghutra to your wardrobe for a clean, elevated base look.
2. Keep one statement shemagh, such as the Kashmiri Gold Shemagh , for occasions when you want to stand out with dignity.
3. Consider matching sets for your children using our Kids & Baby Shemagh Gift Set so the whole family reflects the same heritage.

With these pieces, your daily style will feel renewed, yet firmly connected to your roots.

Stay Connected with ALFAJR KEFFIYEH CO.

Follow our journey, new launches, and styling inspiration across our platforms:

• 📸 Instagram: @alfajrkeffiyeh
• 📘 Facebook: ALFAJR KEFFIYEH CO.

For bulk orders, international exports, and custom projects, contact us directly on WhatsApp: